26Apr 2015
Solutions to business success

“Businesses with fewer than 20 employees have only a 37%
chance of surviving four years (of business) and only a 9% chance of surviving 10 years.” Restaurants only have a 20% chance of surviving 2 years.

Of these failed business, only 10% of them close
involuntarily due to bankruptcy and the remaining 90% close because the business was not successful, did not provide the level of income desired or was too much work for the operators efforts.

No magic solutions will guarantee a business success. However, the
following items will definitely help more than hinder your efforts of achieving business success.

Development of a business plan

Ask around and you’ll find varying views as there are businesses. As the 16th President of the US proclaimed “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” Continue reading

20Apr 2015
Redwand Ventures website starter list

Sometimes a client comes to us with an idea and no clue of where to start. Here is a quick starter list for small business websites.  A list of basic items to consider when setting down the path of bringing your website to reality.

  • Grab your domain name (the www.yourname.com)
  • Web hosting – some providers will give you the domain name for free for the 1st year if you sign up with them.
  • Business Email Address – vital! once you’ve secured your domain get started on
  • Web marketing plan – a reputable creative agency often offers these services as an add-on
  • Navigation items – decide on the section of your website (about us, products, services, etc.)
  • Some idea of content – content is golden for any website, begin thinking of how you will attract and retain site visitors.
  • Search Engine Optimization (SEO) – again your creative agency will should have these services as a part of their portfolio.
  • Email marketing plan – very important! it’s one thing to get people to visit your website, but how will you keep the engagement going. Don’t be like the guy who attracted the girl with his good looks, but his conversational skills are blah!!!
  • Social media accounts and strategy – before your website is even built you should be reaching out and building your audience.

This is a quick and dirty list BUT it is enough to get you started. Let us know if it helps. Gracias.

22Feb 2015
Redwand and Entrepreneurs Work

It’s a great time to be an entrepreneur—in the last decade, technology has leveled the playing field and propelled an entrepreneurial revolution. As an entrepreneur, you now have more access to information that enables you to make more intelligent choices quickly. You have an advantage over big businesses in that you’re leaner, flexible, and faster on your feet. You can target new markets quickly, and you can pivot without disrupting operations.

But being a successful entrepreneur requires that you look at the big picture and follow a plan through from beginning to end.

  1. Don’t Quit Your Day Job.

Consider starting your business part-time, especially if it’s online, while you’re working and have a steady income. It usually takes six months to a year to get a business going and you don’t want your ability to make your mortgage payment to hinge upon your company being an overnight success. Start with what you can manage, financially and time-wise, and scale up as your business grows. Continue reading